Here's why Braille Embossing is beneficial!

  • Aids businesses in meeting accessibility regulations, showcasing a commitment to diverse customer needs.
  • Enhances inclusivity by empowering the visually impaired to access product information.
  • Inclusive packaging expands market reach, reaching visually impaired consumers and building customer loyalty through thoughtful design.


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braille embossing
braille embossing
braille embosser printer

Did you know?

Grand Prints manufactured braille packaging for a client that is today being leveraged by 150 million+ people, across the globe.

Beyond Pharma

In addition to the pharmaceutical sector, braille is utilized across various industries such as travel, food packaging, and cosmetics. Within pharmaceuticals, braille serves the purpose of conveying the medicine's name, potency, and suitability for different age groups, including infants, children, and adults.

Pharmacy Choice
Omega Pharma
Terry White Chemists
Epique Switzerland


Why is Braille embossing important in the packaging industry?

Braille embossing on packaging is crucial for the blind and visually impaired as it allows them to access information independently, promoting a more inclusive and empowered lifestyle.

How many visually impaired people are there globally, according to the WHO survey mentioned?

The WHO survey estimates that there are 300 million visually impaired people worldwide.

Which industries, apart from pharmaceuticals, use Braille on their packaging?

Besides pharmaceuticals, Braille finds applications in the travel industry, food packaging, cosmetics, FMCG, consumer durables, and more.

What is Braille embossing, and how is it done?

Braille embossing is the process of generating printed material for the visually impaired using a braille writing system. It's typically done with a braille embosser, a specialized printer that presses dots onto packaging material.

How does Braille embossing impact printing and packaging companies?

Braille embossing affects labor and costs for printing companies. It requires careful consideration of dot variations for different languages, dot diameters, offsets, and line distances to ensure easily touchable Braille dots.

What challenges do printing and packaging companies face with Braille embossing?

Printers must balance functionality and appearance, which may increase costs by 5-25%. Incorrect spacing or misplaced Braille dots can lead to serious consequences, especially in the pharmaceutical industry.

How does the usage of Braille in packaging benefit visually impaired individuals?

Braille on packaging provides blind individuals with essential information on consumer products, medical packets, cosmetics, and more. It enhances their safety, independence, and freedom of choice.

What are the challenges associated with Braille usage in the packaging industry?

The major challenge is that Braille takes up space. Therefore, businesses must prioritize essential information to include in Braille on packaging to avoid clutter and maintain readability.

How can companies ensure the accuracy of Braille embossing on packaging?

Organizations must verify word spacing, character spacing, line spacing, number of dots, characters, and lines with horizontal and vertical dot spacing to ensure the accuracy and consistency of Braille.

Why is the use of Braille in packaging expected to increase in the future?

Braille, as an assistive technology, has been essential for over 200 years, and its use in packaging ensures the independence of visually impaired individuals. The global awareness of its importance is driving its increased adoption in the packaging industry.

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